How I Got Rich

Keyword Tracking Plugin for Adwords

Just seen this little tool for WordPress on another affiliate blog and thought I’d post it here incase anyone hadn’t seen it.

The idea is that it records which keyword your sales came from or something like that.  Read the full story here:

http://shanebrown.co.uk/new-wordpress-keyword-tracking-tool-plugin/

Beware the Google Slap

Recently I set up a new site that I was going to promote via PPC using Google’s  AdWords.  I set the site up and created a page for each item and put an image of the product on the page and an Easy Content Unit comparing the prices from different merchants.

Instead of adding content I decided to start some AdWords campaigns for the site to get the ball rolling and hits coming in before I got around to writing and adding the content.

The next time I logged into AdWords to check the campaign I noticed my keywords had a 1/10 quality score and the reason given was something to do with a poor quality site.   The low quality score means my ads will hardly ever, if at all, be shown.

I then added the content, waited for it to get indexed and started a new campaign on the same account for the site.  Google noticed straight away and gave me another 1/10 quality score.

So now I have registered a new domain and am in the process of moving the content over.

Once I have done that I will start a new campaign for the site and hopefully it will pass Google’s criteria.

Fingers crossed…

Monthly Round-Up: May 2010

May 2010 was my best month in affiliate marketing so far apart from December 2009.  I did quite well last month so wasn’t sure if I would be able to top it but was very pleased when I did. Also  one of my sites that started the month off well and was on page one in Google got knocked way down the SERPS for some reason at the start of the month and didn’t make any more more sales.  But a few of my other sites stepped up and I made a good income for May.  Also during this month my Adwords account was suspendde due to non payment until the last few days of May so I only spent about £9 on clicks which was very good.

A fair amount of this traffic was seasonal though so I need to keep working other sites to keep me going all year round.

I’ve also been doing a lot of outsourcing.  I’ve been getting someone to write product descriptions for me which keeps me supplied with fresh content for my sites and is something I would definitely recommend to anyone who has trouble motivating themselves to write content.

I have also outsorced the design of a webstie which I am very pleased with.  I will be using this design for my PPC financial leads project so I wanted something good and I was happy with what I got.  I will be starting work on this in June.

I will be away for six weeks from the start of July so am trying to get as much done before then as probably won’t be able to do much affiliate marketing work whilst on the road.

How was your May 2010?

AdWords Without a Credit Card?

My credit card has expired and due to my location I have been able to get another one.  This has lead to my Adwords account getting suspended.

Does anyone know of a way around this?  Any tips, other ways to pay?

Cheers.

Google AdWords vs Google Keyword Tool

My regular readers will know I often like to grumble about the lack of accuracy of the Google Keywoord Tool.

Getting a site to number one in Google usually gives me about 2-4% of the number given by the Google Keyword Tool for exact search in hits per month i.e. Google Keyword Tool says 14,000 exact matches for my sites main keyword but my site will only get about 500 hits per month making it completely unprofitable.  Either no one is clicking through or the Google Keyword Tool is well out.

So to find out I have just setup an AdWords campaign for one of my sites main keyword.  The Keyword Tool said there were 12,100 exact searches for this keyword last month but my site at number two in Google only got 140 hits in that month (1%).

Lets see how many impressions my ad gets (and lets hope it doesn’t cost me too much!).

Monthly Round-Up: February 2010

February was a poor month for me and I only made about 300 pounds and I had to spend about 80 quid on AdWords to get there.  This was my worst month for probably about six months and the first real big drop in profit.  But onwards and upwards as they say.

I have started proper work on a ‘big site’ but am only focusing on one type of product for now and will then start adding in more products once I am ranking ok for the first product type.

I’ve started paying for content and reinvesting some of my earnings from affiliate marketing now I am working full-time again.  I’ve been buying content in lots of 500 words and having the content focused around my niche keywords.  I had a site that had been at the bottom of page one in Google for ages and after adding the content it moved to number three in Google so hopefully I should see a return on that investment shortly.  Before that the site was languishing on page two and sometimes further out but after moving it to WordPress and separating each product review/description into a separate Wordpress post it moved to the bottom of page one in Google.  So moving to WordPress plus adding good written content can equal a decent jump in the serps for a site.

As for my big site I am having trouble finding a decent WordPress theme that is suited to an affiliate site.  I’m using a magazine theme at the moment and I do like it but it doesn’t quite meet my needs and I am having trouble deciding how to structure a site that is bigger than my usual one type of product site.

Can anyone recommend a good WordPress theme, free or otherwise, for a decent sized affiliate site?

How was February for you?

December 2009 Round-Up

Well 2009 is over and it has been an interesting year to say the least.  First I got into affiliate marketing and then I moved to Thailand.  But first things first:  How was my December?

I left it quite late starting my Christmas sites but in the end I pulled my finger out and got a few up and running.  They were started too late to rank well organically so I decided to promote them via AdWords paying for each visit I received.

This started off well and on some days I was making £50 a day profit and I even made about £80 one day.  The month didnt carry on like this and as the items I was promoting ran out of stock my sales dried up.   I was also on holiday for the last two weeks of the month so couldn’t really set-up any new sites or AdWords campaigns.   I decided to leave my existing PPC campaigns running while I was away and kept my fingers crossed they wouldnt cost me too much.

When I got back to Bangkok yesterday I was pleasantly supprise to see I had earned £883 in December.  I spent about £223 on AdWords.  This is about double of what I’ve made in my last few months and has made me very happy.  If I could make this every month I’d be over the moon, especially out here in Thailand where the cost of living is quite low compared to England.

I know a lot of this has come from the Christmas market but I am determined to keep the momentum going and try and get in the same region this month.  PPC really helped alot as it allows your new ventures to get traffic straight away and get the sales trickling in.

How was your December?

Knock me down with a feather – another £50 day

Another good day in the run up to Christmas.  Yesterday I tweaked my Adwords ads and updated some of my ECUs that were pointing to out of stock merchants and today I have a lower PPC spend and have made more commission.

Break down goes a little something like this:

• Awin: £42
• Amazon: £26
• Adwords: £14
• Profit: £54

Obviously these are all pending but I’ve not had many rejections so far (touch wood) and PPC spend isn’t in sync with sales as there are time zone issues afoot but overall it looks positive.

I’d love to spend today checking my sites and setting up some new campaigns but as regular reader may know I recently started a new part-time day job.  Although the job is only one day a week it also takes a full day to prepare so unfortunately today and tomorrow will be affiliate marketing free apart from the odd bit of stolen time.  I am quite gutted as I only get £35 for the day of work (which actually takes two days) and I could earn more than that from Internet marketing but its not all about the money right?

Down But Not Out

Not another £50 day yesterday but a £25 day which is still great.

• £22 was made through Awin
• £25 was made through Amazon
• £21.69 was spent through Adwords

A lot of the sales did not come via the PPC campaigns so I probably made a loss/broke even/made a slight profit on the Christmas PPC sites.  I put this down to a few of my best seller going out of stock and a fair amount of sales going through Play.com who only give about 0.5% commission.

This is all slightly out due to the fact my Adwords account is in a -8 time zone so it doesn’t match up with my Affiliate Window account which is 8 hours ahead of the Adwords account.  Has anyone managed to get Google to change the time zone of their Adwords account?

I am tempted to try and open a new account and put it in the right time zone this time as it is annoying me not being able to compare spend on ads with income from sales day by day.

That reminds me, I better put some money on my credit card as I will be getting a pretty big Adwords bill sometime soon!

Stone the Crows! Another £50 day!

The month has ended nicely for me with another £50 day.  Well there was £65.61 worth of sales recorded through Affiliate Window and I spent £19.81 on clicks via Adwords.  This leaves £45.80 profit but I am still waiting for Amazon to update which is taking ages, I guess there must be lots of sales to add up for the Christmas perio but I am confident I have recorded at least £5 worth of commission for yesterday.

Update: Amazon has now updated and about £662 worth of sales were made of which 6% is £39 making the total profit for November 30 £85.52!

The day before I had paused about three of my PPC campaigns which were the ones that lost me the most money but today I’ve still managed to rack up £20 worth of  clicks.

It is getting increasingly difficult to work out which campaigns are the most profitable and which are costing me the most money but I seem to be making money overall so its  not too much of a problem yet.

I am definitely converted to the ways of PPC now and, if all goes well over the next few weeks, will definitely be using it long-term alongside SEO.

I know most of this traffic is Christmas traffic but hopefully I can diversify into non-seasonal niches and see similar results throughout the year.  As I’ve said before £50 a day would be amazing and would really change my life for the better.

November looks to have been a good month with a new personal best relating to sales and commission.  I’ll do a post tomorrow once Amazon has updated but for now its fingers crossed for December!