How I Got Rich

What I done did today

After work and between the gym and my Thai class I wrote a few more bits of content about an older site which is finally climbing the Google tree and is at number three.  These were two 250ish word product reviews that I have done as separate Wordpress posts.

I’ve also decided to split apart my big site I am working on into two smaller big sites as the two areas are not that closely related.  After deciding this I spend some time looking for a UK based host I could host the site with as I want to move away from having all my sites on one server based in a different country to the one I am targeting.

After I’ve picked the host I will look for a Wordpress theme that meets my needs and get cracking on the site.  I want it ranking well for at least one product before Easter so I’ve not got long to get something up.  Hopefully I will have a quiet weekend and get some work done.

One of my newish sites made its first sale netting £10 commission which was nice.  A few more of those this month will make me happy.

Monthly Round-Up: February 2010

February was a poor month for me and I only made about 300 pounds and I had to spend about 80 quid on AdWords to get there.  This was my worst month for probably about six months and the first real big drop in profit.  But onwards and upwards as they say.

I have started proper work on a ‘big site’ but am only focusing on one type of product for now and will then start adding in more products once I am ranking ok for the first product type.

I’ve started paying for content and reinvesting some of my earnings from affiliate marketing now I am working full-time again.  I’ve been buying content in lots of 500 words and having the content focused around my niche keywords.  I had a site that had been at the bottom of page one in Google for ages and after adding the content it moved to number three in Google so hopefully I should see a return on that investment shortly.  Before that the site was languishing on page two and sometimes further out but after moving it to Wordpress and separating each product review/description into a separate Wordpress post it moved to the bottom of page one in Google.  So moving to Wordpress plus adding good written content can equal a decent jump in the serps for a site.

As for my big site I am having trouble finding a decent Wordpress theme that is suited to an affiliate site.  I’m using a magazine theme at the moment and I do like it but it doesn’t quite meet my needs and I am having trouble deciding how to structure a site that is bigger than my usual one type of product site.

Can anyone recommend a good Wordpress theme, free or otherwise, for a decent sized affiliate site?

How was February for you?

That Sunday Night Feeling

Now that I am back working full-time some of the things I’d left behind are returning.

The main one is that Sunday night feeling where you know you have work the next day which is even worse after having some time off.  Last week I was off from work and was on holiday and today (Monday) is a public holiday so I am getting that Sunday night feeling a day late but it is just as strong if not stronger.  I am really fired up to do some affiliate marketing work but have lots of planning and preparation to do for the day job so can’t even do that!

I’ve set myself another goal which is to be earning £900 a month by the end of June which is about four months time.  This should be enough for me to quit the day job and go full-time again.

I plan to do this via my existing sites and the addition of one big site which I am yet to start.

Can it be done? Watch this space.

Can’t Even be Bothered to Check Sales AKA post-Christmas Blues

After such a great month in December 2010 has got off to a demotivating-ly slow start.  I left most of my PPC campaigns running that did so well in December but they hardly get any impressions and very little clicks and even less sales so I have stopped them.  Other sales have been pretty slow too.

Its hard to get motivated when things take a turn for the worse even though it was expected after the Christmas rush.  I looked at my array of sites and can’t really pick a winner out of them to focus on.  Some make a fair few sales but they are of low cost items whilst others make little sales but they are of higher priced items getting more of a good amount of commission.  None of them really stand out and look like they could be scaled up to bring in more money.  Most are ranked well but still don’t get much action.

I’ve just bought a new domain for a popular and competitive niche that I am temped to solely focus on for a month or so and try and get a good, big site up but what if it never outranks the big boys and I just waste my time?

Should I just focus on what I have already and try and get all my little sites up to date and firing on all cylinders?

How do you stay motivated when things slow down?

Big Site #1: Comedy Box Sets

I’ve setup and started the first of my two big sites.  It is called Comedy Box Sets and can be found at this address: http://comedyboxsets.co.uk/

I watch a lot of comedy TV serieses and after seeing a profitable affiliate site about a TV series I thought why not try and combine a hobby (is watching TV a hobby?) with an affiliate marketing venture.

I am not too worried about the design at the moment and am going to be focussing on adding content for the time being.

The plan is that as I watch a comedy show I will write a little bit about the series of the episode on the blog and put some links to merchants that sell that DVD.  If there is any merchandise available for the show I will link to that also.  Then there is tickets for standup comedy shows and films that the actors are in.

I know alot of people are downloading TV shows now but I hope there are still some people out there buying DVDs.

I am going to try and promote the site using as many means as possible and have setup a twitter account for it and will probably do a facebook group.  Does anyone know how to get lots of twitter followers quickly? I think I will do a mailing list at some point too.

It is not going to be the most profitable of sites but I hope it will be fun to write and something that will hold my interst over the months and years.

My other big site will hopefully be more profitable as it will be selling a wider range of items at a wider range of prices but I am yet to start that one.

Big Site

So far I’ve just been making keyword domain niche sites for one type of product such as minifridge.co.uk which only features mini fridges and smaller micro niche sites which focus on just one product such as bmwM3.co.uk.  These types of sites have done me ok so far and have allowed me to try out affiliate marketing and learn the basics but from what I’ve been told so far the way to make the big (or bigger) money is to build a big site.

What is a big site?

From what I understand a big site, in this sense, refers to a bigger more generic site so instead of minifridge.co.uk you would have kitchenappliances.co.uk with the site having lots of pages with lots of different types of products giving you more opportunity to more sell items. The downside to this is that the niche will be more competitive and as the site is less focused it will be harder to get the site ranked well.  But the idea is once the site is ranking well you will be operating in lots of niches instead of just one.

I’ve always been put off the idea of a big site as frankly it sounds like a lot of work and quite a big risk.  If you put all that time into one site and nothing comes of it its going to be a big downer.  I prefer the smaller keyword domain niche sites as they are quick to setup and you can move onto the next one quickly.  Unfortunately I am yet to make the kind of money I would like from that approach so it is time to approach affiliate marketing from another angle.

So today after nearly a year in affiliate marketing I registered two domains for which I am going to build big sites around (you didn’t think I’d start just one big site did you? ). They are both around areas I have an interest in so hopefully that will keep me interested in the sites longer than I’ve been with my other sites.

I’m going to spend around three days per week on them and the other days updating my existing sites.

I’ll keep you all updated as to my progress which you can see by clicking on the tag ‘big site‘ to see all posts about the big sites.

I don’t expect a return on them for a long while and will be treating them as long-term projects.  I will be building them with Wordpress and Easy Content Units to begin with but will reevaluate should the sites get too big and unwieldy.

Has anyone else gone down the big site route?  How did it pan out?  Got any tips or advice?